About:
While still serving as Vice President at Biola University, Al Sanders founded Ambassador primarily to serve the school’s broadcast, “The Biola Hour.” In 1969 Al left Biola to become the host for the Radio Bible Class television production, “Day of Discovery.” The next 15 years of that relationship led to his role as executive producer/director of the telecast and agency representation for both TV and radio outreach of the Grand Rapids-based ministry in addition to several other programs. As an outgrowth of sitting under the teaching of Chuck Swindoll at the Fullerton Evangelical Free Church, in 1977 Al facilitated taking Chuck’s sermons and creating a broadcast ultimately called “Insight for Living.” Two years later, Al urged Dr. James Dobson to consider a daily quarter-hour broadcast for Focus on the Family that began in the early 1980s.
