CORNERSTONE TELEVISION NETWORK, INC.
JOB DESCRIPTION
MARKETING / SOCIAL MEDIA ASSOCIATE
MAY 2017
OBJECTIVE: To assist the Marketing/Promotional Manager in all areas of Social Media, Marketing including public relations, advertising, audience research, digital, print and broadcast promotions and marketing.
REPORTS TO: Marketing/Promotional Manager
QUALIFICATIONS: Degree in Communications, Marketing, or equivalent work experience. To work in this area, one would need to be skilled in written and interpersonal communication and presentation; proficient in word-processing and spreadsheet
computer skills; possess strong organizational, creativity, research skills, strict deadlines and multi-task capabilities. Must be a committed Christian who demonstrates a personal relationship with Jesus Christ.
DUTIES & RESPONSIBILITIES:
· Work with Marketing/Promotional Manager in strategizing concepts and themes for promotion.
- Work with Marketing/Promotional Manager in all aspects of multi media management process for campaigns.
- Work with Marketing/Promotional Manager in developing print brochures, media kits, DVD’s & other materials that reinforce Cornerstone Network’s brand.
- Compile cultural research data that will bring understanding to help Cornerstone Network communicate most effectively to its audience and produce culturally relevant content.
- Assist in coordinating Focus Groups and Surveys.
- Assist in the distribution and tabulation of surveys for Cornerstone Network.
- Research and compile marketing results into various report formats.
- Assist in developing promotional materials and theme concepts.
- Coordinate booth elements with vendors and oversee booth set-up and teardown.
- Possible overnight or extended business travel.
- Assist in keeping abreast of events happening in the community and explore options for Cornerstone Network event sponsorships.
· Assist in developing social media, print and on-air promotional concepts and contests via Real Life as a vehicle to draw and connect viewers to Cornerstone Network.
GENERAL:
The Marketing & Promotional Associate is a full time salary position. Will be scheduled to work for Cornerstone Network‘s Family Time. Other projects and duties may be assigned as needed by Cornerstone Network leadership.
