Digital Fulfillment Specialist
Salem Media Group offers an exceptional opportunity for a Digital Fulfillment Specialist that can develop and maintain fulfillment processes and manage communication, delivery status and overall performance. This role will be accountable
for ensuring campaigns fulfilled on time and produce results that meet or exceed client expectations.
Responsibilities:
- Actively participate with sales stages and help with proposal development and assist in making recommendations for optimal results for client
- Provide training to the Ad Sales team on what digital assets are available
- Effectively work with other departments, customers, business partners and vendors.
- Manages and implements the complete lifecycle of digital marketing campaigns.
- Ability to audit and manage Social, SEO/SEM, Programmatic, Native, Email Marketing and Web Design/Hosting
- Maintain process, entry and optimization requests of all digital marketing campaigns using assigned vendors
- Check product detail for accuracy and correct use to ensure alignment and ability to execute
- Confirm availability of inventory for owned and operated digital properties, third-party networks, retargeting providers
- Fulfill proof of performance requests such as PowerPoint presentations and screenshots.
- Perform creative quality checks for correct ad sizes, message, etc.
- Submit proofs to clients and/or AEs and revisions for final production.
- Troubleshoot any and all technical issues relating to digital campaigns including client/agency tags, custom placements and so on.
- Effectively track customer ads and identifies optimization opportunities to help the campaign improve performance that exceed expectations
- Implement optimization strategy with Sales team and provide post-campaign analysis to assist with retention efforts.
- Fulfill proof of performance requests such as PowerPoint presentations and screenshots.
- Create timely detailed campaign performance reports
Qualifications:
- Bachelor’s degree or equivalent experience and a minimum of 2 years of experience in a digital environment
- Direct experience with Google Analytics, Google AdWords, Facebook Ad Manager and others
- Solid knowledge of Microsoft Excel, Word and PowerPoint
- Technical aptitude including experience with HTML, pixel placement, WordPress, Photoshop
- Solid understanding of SEO, Social Media planning, posting, boosting, buying and optimizing
- Able to accurately gather, summarize and compile data into effective reports and presentations.
- Strong problem solving and critical thinking skills.
- Strong organizationa and time/process management skills
- Flexibility to work in a rapidly changing environment
- Strong focus on teamwork and ability to manage relationships across multiple departments
- Analytical in nature with a firm grasp of numbers and attention to detail
- Results oriented, can easily identify priority items and get them done in a fast-paced deadline driven environment
Salem Media Group is an equal opportunity employer